About Us

The Most Respected Name
in the SAP Partner Ecosystem

The ASAR name is derived from Hindi, and it means making a positive impact. True to its name, ASAR has made a unique and positive impact on the lives of many SAP customers as is evident from our long list of referenceable customers.

Accountable: Demonstrating our commitment to reliability and responsibility in our business practices and solutions.

Sustainable: Emphasizing our dedication to sustainable methods and long-term viability in our solutions.

Agile: Reflecting our ability to adapt quickly and efficiently to changing requirements and environments.

Responsive: Highlighting our focus on being responsive to customer needs and market changes through constant innovation.

Serving Since 2010

DELIVERING SUCCESSFUL SAP IMPLEMENTATIONS & CREATING DELIGHTFUL CUSTOMER EXPERIENCES

Our founder & CEO, Mr. Sanjjeev K Singh is a former SAP executive, and a SAP Press Author with over two decades of hands-on experience guiding SAP customers on their ERP, CRM/CX, and BTP journey. He founded ASAR Digital (formally ASAR America) in 2010 with a vision to be the most respected and trusted partner in the SAP ecosystem globally. He guides and mentors his team to keep customer satisfaction at the core of everything we do for our customers on a daily basis. His relentless pursuit of an innovative implementation approach has made ASAR the go-to partner for implementing SAP S/4HANA, CRM/CX, and BTP solutions.