Why do you need a New CRM System? I’ve spent the past 20 years in the CRM space. However, during this time, the one thing that hasn’t changed is the dislike Sales Reps have for CRM and its usage. CRM complexities and organizational compliance requirements only aggravate Sales Reps. It has primarily remained a tool …
CRM Key Concepts People often ask me about the difference between accounts and prospects. Today we will cover some of the key concepts in CRM that I have personally seen many customers and business users struggle with. How an account is different from a customer, what differentiates leads from opportunities, whether we need both leads …
What Differentiates Accounts, Prospects, and Customers? Read More »
Learn how to future-proof your CRM, ensuring your investment remains effective and adaptable in the face of ever-changing technology and business needs. The landscape of customer relationship management (CRM) is continuously evolving, and the only way to stay ahead of the curve is by future-proofing your CRM system. As businesses rely more heavily on CRM to manage customer …
Future Proof Your CRM Before It’s Too Late: A Guide to Ensuring Longevity and Efficiency Read More »
In early 2020, the global economy was blissfully unaware of the impending crisis that would soon consume it. Businesses were going about their day-to-day operations, confident in their company’s ability to face any storm. But then the COVID-19 crisis hit, and we all know what happened: everything about the way customers made purchasing decisions changed …
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