The demographics of a B2B buyer have undergone a transformational change in recent years. So younger, social media savvy, mobile friendly B2B buyers expect their B2B buying experience to be similar to their online personal shopping experience. B2B buyers want a B2C like experience because they expect their suppliers to provide a more personalized and …
Why is B2B Self-Service more critical than ever? Read More »
Spartacus is a storefront technology that uses Javascript. So It allows you to build a headless commerce Storefront much like a Single Page Website (SPA) for SAP Commerce Cloud. Therefore, In this article, I will provide you with a few reasons to seriously consider using Spartacus for your B2C and B2B storefronts. The Headless Moment …
Why Migrate your Hybris Commerce Storefront to Spartacus? Read More »
Why do you need a New CRM System? I’ve spent the past 20 years in the CRM space. However, during this time, the one thing that hasn’t changed is the dislike Sales Reps have for CRM and its usage. CRM complexities and organizational compliance requirements only aggravate Sales Reps. It has primarily remained a tool …
The Crowd Service model is accelerating. Companies are adjusting to today’s environment by harnessing the power of technology. A recent study determined that 60% of consumers defined a poor customer experience as one where they had to wait a long time for service after booking an appointment. Customers want a quick response to their needs. …
Customers often ask me how SAP Sales Cloud or any CRM solution integrate with CPQ and ERP system. SAP CPQ solution has out-of-the-box integration with all the leading CRM applications such as SAP Sales Cloud, Salesforce CRM, Microsoft Dynamics CRM, etc. So it doesn’t matter what CRM you are using, you can easily integrate this solution with …
How SAP Sales Cloud (CRM), CPQ, and ERP Integrate? Read More »
Are you wondering what is the difference between SAP C4C or Cloud for Customer and SAP Sales Cloud? With all due respect, SAP Brand marketing has been consistent in creating confusion for SAP CRM Solutions. A long time back I wrote a blog Hybris Confusion to clarify the difference solutions branded under Hybris. Similarly, now there is …
SAP Marketing Cloud is a cross-industry solution that enables marketing and sales teams to understand each customer and deliver individualized experiences. By establishing customer experience and gaining deeper insight into the customer, this platform can anticipate their behavior. Marketing analytics are useful for engaging customers with precision to provide a personalized experience. Therefore, SAP Marketing …
SAP Field Service Management or SAP FSM, is a dynamic software solution. Companies use FSM to manage their resources and track field service operations. At its core, FSM is a robust one-stop-shop tool. So it handles scheduling and dispatching, analytics and reporting, intelligent self-service, work order management, mobile application and knowledge management. Lets break down each …
Challenges of Digital Marketing Organizations face challenges such as attribution across digital channels, single view of customers, and legal compliance. Marketers are competing for customer attention. With a customer-first mindset, businesses can ensure that they take care of the customer’s needs, questions, and concerns. In today’s digital world, nothing is static. Customers use social media, …
What is Dynamic Customer Profiling and How Can It Help With Digital Marketing? Read More »
OpenText Digital Asset Management for SAP Solutions can serve as a single point of management for all digital media files and their underlying information for SAP Commerce Cloud. So OpenText Digital Asset Management for SAP Commerce Cloud extends the value of digital assets by enabling users to re-use and re-purpose media assets across many enterprise …
Bringing strategy and clarity to your SAP implementation, ASAR Digital, an SAP Gold Certified Partner can save your business time and money.