Asar Digital

June 30, 2023

What is SAP Customer Data Platform?

Customer Data Platform is a new product within SAP’s Customer Experience portfolio. This Platform collects, organizes, and enriches customer data from various sources. When the data is unified, it allows businesses to understand the customer’s wants and needs, to bring them personalized experiences. In addition to marketing uses, SAP Customer Data Platform adds context to commerce, …

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Why Do We Need Customer Data Cloud?

Customer Data Cloud is a customer data management solution within SAP’s Customer Experience portfolio. CDC provides customers with transparency and control over the use of their personal data, this solution helps businesses nurture relationships with their customers. Consequently, SAP Customer Data Cloud allows businesses to offer seamless engagements, build trust, and deliver personalized digital experiences to …

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What are the Benefits of Integrating SAP Market Rates and C/4HANA?

C/4HANA Let’s dive in by defining both SAP Market Rates and C/4HANA. The CX Solutions offered by SAP fall under the umbrella term of C/4HANA. Encapsulating Cloud for Customer, Cloud for Sales, Cloud for Service, and the like. So these clouds are dense. They consolidate commonly used front-office processes like consumer data protection, marketing, commerce, sales, and …

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Make Your Proposals Stand Out with SAP CPQ

SAP CPQ offers the ability to create hyper-customized proposal documents. Typically, the quote is the first official document a customer receives. It’s critical to invest in your quotes’ appearance, content, and usability. If you’re an existing SAP CPQ user, there are many ways to maximize your SAP CPQ benefits. So it’s to your advantage to understand them. In this …

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Should Video Content Play Into Your Marketing Strategy?

Video Marketing The importance of video marketing has finally been realized, and it’s a trend that is expected to last for the next 5-10 years. The use of video content within the marketing matrix has become increasingly popular during the pandemic for organizations and consumers have taken hold and aren’t willing to look back. This article will …

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What is the Product Cockpit for Commerce Cloud?

SAP Commerce Cloud’s Product Cockpit enables businesses to ease the buying process for their customers with a seamless experience. From search to sales. The digital transformation driven by SAP Commerce Cloud enables businesses to become Omni-channel. Delivering the right content on the right set of channels at the right moment.  This approach provides customers with a smooth …

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