Selling in a Crisis: How a CRM Can Help

In early 2020, the global economy was blissfully unaware of the impending crisis that would soon consume it. Businesses were going about their day-to-day operations, confident in their company’s ability to face any storm. But then the COVID-19 crisis hit, and we all know what happened: everything about the way customers made purchasing decisions changed overnight. […]

Selling in a Crisis: How a CRM Can Help Read More »